Marketing 6.0 (Record no. 201468)

MARC details
000 -LEADER
fixed length control field 00478nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250918095425.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250918s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119835219
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 295
245 #0 - TITLE STATEMENT
Title Marketing 6.0
245 #0 - TITLE STATEMENT
Remainder of title The future is immersive
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. John Wiley & Sons
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2024
300 ## - PHYSICAL DESCRIPTION
Extent vii, 247
700 ## -
Personal name Kartajaya, Hermawan
-- 296
700 ## -
Personal name Setiawan, Iwan
-- 297
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Date last seen Total Checkouts Barcode Price effective from Koha item type Department Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Source of acquisition Bill NO Bill Date
18/09/2025   009939 18/09/2025 Books MBA         PCU LIBRARY PCU LIBRARY 18/09/2025 Suyog Enterprises 6869 2025-08-20
18/09/2025   009940 18/09/2025 Books MBA         PCU LIBRARY PCU LIBRARY 18/09/2025 Suyog Enterprises 6869 2025-08-20
18/09/2025   009941 18/09/2025 Books MBA         PCU LIBRARY PCU LIBRARY 18/09/2025 Suyog Enterprises 6869 2025-08-20
18/09/2025   009942 18/09/2025 Books MBA         PCU LIBRARY PCU LIBRARY 18/09/2025 Suyog Enterprises 6869 2025-08-20
18/09/2025   009943 18/09/2025 Books MBA         PCU LIBRARY PCU LIBRARY 18/09/2025 Suyog Enterprises 6869 2025-08-20