ADVERTISING & PRAMOTIONS IMC PERSPECTIVE (SHAH,KRUTI) (Record no. 82078)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00349nam a2200145Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 SHAH |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | SHAH,KRUTI |
| 245 #0 - TITLE STATEMENT | |
| Title | ADVERTISING & PRAMOTIONS IMC PERSPECTIVE (SHAH,KRUTI) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | TATA MCGRAWHILL |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 987 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2947 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2948 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2949 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2950 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2951 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2952 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2953 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2954 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2955 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2956 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2957 | 525.00 | Books | |
| SBPIM | SBPIM | 08/10/2011 | SUYOGE ENTER | 525.00 | 659.1 SHAH | SBPIM2958 | 525.00 | Books |