INTEGRATED ADVERTISING PROMOTION & MARKETING COMMUNICATIONS (Record no. 82102)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00359nam a2200145Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 KELL |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | CLOW,KENNETH |
| 245 #0 - TITLE STATEMENT | |
| Title | INTEGRATED ADVERTISING PROMOTION & MARKETING COMMUNICATIONS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PEARSON EDUCATION |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 537 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3060 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3061 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3062 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3063 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3064 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3065 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3066 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3067 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3068 | 550.00 | Books | |
| SBPIM | SBPIM | 11/10/2011 | SUYOGE ENTER | 550.00 | 659.1 KELL | SBPIM3069 | 550.00 | Books | |
| SBPIM | SBPIM | 07/03/2021 | SUYOGE ENTER | 495.00 | 659.1 KELL | SBPIM5426 | 495.00 | Books | |
| SBPIM | SBPIM | 07/03/2021 | SUYOGE ENTER | 495.00 | 659.1 KELL | SBPIM5427 | 495.00 | Books |