STRATEGIC MARKET MANAGEMENT (Record no. 83878)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00384nam a2200169Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.3 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | AAK |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | AAKER, DAVID A. |
| 245 #0 - TITLE STATEMENT | |
| Title | STRATEGIC MARKET MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | WILEY INDIA (P) LTD. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 356 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Strategic Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|
| SBPIM | SBPIM | 11/12/2010 | SUYOG ENTERPRISES | 349.00 | 658.3 AAK | SBPIMMBA1865 | 349.00 | Books |
| SBPIM | SBPIM | 11/12/2010 | SUYOG ENTERPRISES | 349.00 | 658.3 AAK | SBPIMMBA1866 | 349.00 | Books |
| SBPIM | SBPIM | 11/12/2010 | SUYOG ENTERPRISES | 349.00 | 658.3 AAK | SBPIMMBA1867 | 349.00 | Books |
| SBPIM | SBPIM | 11/12/2010 | SUYOG ENTERPRISES | 349.00 | 658.3 AAK | SBPIMMBA1868 | 349.00 | Books |
| SBPIM | SBPIM | 11/12/2010 | SUYOG ENTERPRISES | 349.00 | 658.3 AAK | SBPIMMBA1869 | 349.00 | Books |
| SBPIM | SBPIM | 01/11/2011 | TECHNICAL BOOK PUNE. | 399.00 | 658.3 AAK | SBPIMMBA2266 | 399.00 | Books |
| SBPIM | SBPIM | 01/11/2011 | TECHNICAL BOOK PUNE. | 399.00 | 658.3 AAK | SBPIMMBA2267 | 399.00 | Books |
| SBPIM | SBPIM | 01/11/2011 | TECHNICAL BOOK PUNE. | 399.00 | 658.3 AAK | SBPIMMBA2268 | 399.00 | Books |