TY  - BOOK
AU  - Gentsch,Peter
TI  - AI in Marketing,Sales and Service: How Marketers without a Data Science Degree can use AI,Big data and Bots
SN  - 978-3-319-89956-5
U1  - 658.8/Gen 1st
PY  - 2019///
CY  - Switzerland
PB  - Palgrave Macmillan
ER  -