KELLER, KEVIN. LANE. <br/><br/>
STRATEGIC BRAND MANAGEMENT 

 - 3rd ed. 
 -  PEARSON EDUCATION INC  2008 
 - 2008 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic Brand Management 
<br/><br/><label>Dewey Class. No.: </label>658  / KEL