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MARKETING STRATEGY : A DECISION - FOCUSED APPROACH

by WALKER, JR. ORVILLE.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: TATA MCGRAW HILL ; 2009Availability: Items available for loan: SBPIM (2)Location, call number: 658.8 WAL, ...

MARKETING STRATEGY : A DECISION - FOCUSED APPROACH

by WALKER, JR. ORVILLE.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: TATA MCGRAW-HILL PUB. CO. LTD. ; 2011Availability: Items available for loan: SBPIM (3)Location, call number: 658.8 WAL, ...

MARKETING STRATEGY AND COMPETITIVE POSITIONING

by HOOLEY, GRAHAM.

Edition: 4TH ED.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: PEARSON EDUCATION ; 2009Availability: Items available for loan: SBPIM (2)Location, call number: 658.8 HOO, ...

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