000 00395nam a2200169Ia 4500
008 220712s9999 xx 000 0 und d
082 _a658
082 _bKEL
100 _aKELLER, KEVIN. LANE.
245 0 _aSTRATEGIC BRAND MANAGEMENT
250 _a3rd ed.
260 _bPEARSON EDUCATION INC
260 _c2008
300 _a2008
650 _aStrategic Brand Management
942 _cBK
999 _c83859
_d83859