| 000 | 00451nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 220712s9999 xx 000 0 und d | ||
| 082 | _a659.1 | ||
| 082 | _bBEL | ||
| 100 | _aBELCH, GEORGE E. | ||
| 245 | 0 | _aADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMUNICATIONS PERSPECTIVE | |
| 250 | _a7th ed. | ||
| 260 | _bTATA MCGRAW-HILL PUB. CO. LTD. | ||
| 260 | _c2011 | ||
| 300 | _a1075 | ||
| 650 | _aADVERTISING AND PROMOTION | ||
| 942 | _cBK | ||
| 999 |
_c83973 _d83973 |
||