| 000 | 00431nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 220712s9999 xx 000 0 und d | ||
| 082 | _a658 | ||
| 082 | _bKAP | ||
| 100 | _aKAPFERER, JEAN - NOE | ||
| 245 | 0 | _aSTRATEGIC BRAND MANAGEMENT : CREATING AND SUSTAINING BRAND EQUITY LONG TERM | |
| 250 | _a2nd ed. | ||
| 260 | _bKOGAN PAGE PVT. LTD. | ||
| 260 | _c2010 | ||
| 300 | _a443 | ||
| 650 | _aSTRATEGIC BRAND | ||
| 942 | _cBK | ||
| 999 |
_c84398 _d84398 |
||