STRATEGIC BRAND MANAGEMENT : CREATING AND SUSTAINING BRAND EQUITY LONG TERM

By: KAPFERER, JEAN - NOEMaterial type: Text

TextPublication details: KOGAN PAGE PVT. LTD. ; 2010 Edition: 2nd edDescription: 443Subject(s): STRATEGIC BRANDDDC classification: 658 |

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Item type	Current library	Home library	Call number	Status	Notes	Barcode
Books	SBPIM	SBPIM	658 KAP (Browse shelf(Opens below))	Available	MBA	SBPIMMBA3262
Books	SBPIM	SBPIM	658 KAP (Browse shelf(Opens below))	Available	MBA	SBPIMMBA3263
Books	SBPIM	SBPIM	658 KAP (Browse shelf(Opens below))	Available	MBA	SBPIMMBA3264

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